I actually only worked for three days this week: Monday, Tuesday, and Wednesday. Thanksgiving was on Thursday, and my boss decided to let us have Friday off, which means we had a 4-day weekend.
It was interesting having more days-off then work-days. I'll admit it was a bit refreshing, but it definitely isn't something I'd want to get used to. Some people hate their jobs so much that weekends become their only "happy days", so I'm very lucky to have a job that I actually enjoy.
I was sick over the weekend, so I don't have a cool picture to share as the blog cover, so here's an amusing picture of my Thanksgiving meal!
One of the highlights of my very short week was participating in a bi-weekly client call. This is where the client and their team get on a call with our team to discuss marketing plans, update each other on what's going on, set goals, ask questions, and generally get on the same page. I've attended one of these calls in the past (with a different client), but this was the first one I actually participated in. In other words, I actually got to talk and lead parts of the call.
I joined Upgrow before onboarding this client, so I've been very involved with them and am happy to be to "main man" regarding work for this client. This was actually the first official client-call with this particular client, and I think I made a good impression for my company.
I also made some pretty bold optimizations to one of our client's campaign pacing. They had a certain budget that we weren't meeting. The goal was to increase the amount of spend while maintaining (or increasing) advertising efficiency. And that's exactly what I did, or at least tried to do.
If this change goes well, I'll be able to "take credit" for the positive changes our client experiences. But of course, if my optimizations bring about negative changes, I am, of course, still responsible. This is extremely important for me because I want to be able to show my boss the impact that hiring me has made.
That's about all I feel like writing. Until next week! And happy Advent!